Bar soap for men

Smell 30 again.

You already know. Defiant gets rid of it — doesn't cover it up.

Get the bar

Why it works

The science, in one picture.

Skin cross-section in three panels. After forty: sebum (omega-7 fatty acids) rises through the epidermis and oxidizes on the skin surface into 2-nonenal, an oil, not sweat. Regular soap: fragrance sits on top and is gone in an hour; water doesn't dissolve the oil. Defiant: breaks the oil down and lifts it off; skin surface clean, nothing to cover.

You've earned the years. Not the smell.

Your skin changed. Your soap didn't.

Switch. You'll notice in a week. So will the people who hug you.

Get the bar

$18 · 5 oz · about six weeks

One bar. That's it.

Lather, rinse, done. Nothing left on you but clean.

Two or more bars, shipping's on us. Don't notice? Money back.

Buy Defiant

Don't notice the difference? You get your money back.

Two or more bars, shipping's on us. One bar lasts you about six weeks.

Buy Defiant